White Label & Pre-Assessed Compliance Guide

We offer a wide range of fully finished wholesale cosmetic products that are ready for retail. Whether you choose our Pre-assessed Products or our White Label Range, all items are designed to be sold under your own brand and come with the necessary Cosmetic Product Safety Reports (CPSRs). No further safety assessments are required.

Below are answers to common questions about selling these products under your own branding:

What’s the difference between White Label and Pre-assessed Products?

Can I sell these products under my own brand?

Yes, all products can be sold under your own branding using our CPSRs.

Can I rename the products?

Yes, you can rename them to suit your brand. You are not required to use the product names we use. However, you must not use names or descriptions that are misleading or imply unproven claims (e.g. "heals eczema" or "cures acne").

Learn more about making cosmetic claims here: CTPA Claims FAQ

Can I modify the products or add ingredients?

No, altering the products in any way (e.g. adding essential oils or other ingredients) will invalidate the CPSR.

Are any of these products suitable for babies?

Yes. Click here to browse our baby-safe product range. Some are suitable from birth, others from 3 months+. Please check individual product pages for specific guidance.

From what age can the products be used?

Unless otherwise stated, all products (excluding baby items) are suitable for use from 3 years and older.

Have these products ever been tested on animals?

Absolutely not. None of our products or ingredients have ever been tested on animals. All suppliers we work with are cruelty-free.

Do I need a Safety Assessment (CPSR)?

No. All of our White Label and Pre-assessed Products come with valid CPSRs — there’s no need to arrange your own.

How do I get a copy of the CPSR?

Once you’ve placed your order, email us at sales@naturallybalmy.co.uk with the product names and we’ll send the assessments.

Can I use your CPSR to make the products myself?

No. Our CPSRs only apply to our finished products. If you wish to manufacture the products yourself — even using our ingredients — you’ll need your own safety assessments.

What else do I need to do to sell legally?

You must:

  • Create a Product Information File (PIF)
  • Notify the product on the UK Cosmetic Product Notification Portal
  • Ensure your product labelling is compliant

For further details, you can refer to:

Can you help with labelling and PIFs?

Yes, we offer both:

Who is the Responsible Person (RP) for the product?

You are the RP. This means:

  • You must notify the product on the UK Portal
  • You must include your name and address on the product label

Submit your product here

Can I sell these products in the EU?

Some products are UK-only by default. If you wish to sell in the EU, we can provide EU-compliant documentation for a small additional fee. Please email sales@naturallybalmy.co.uk for details.

Do I need insurance?

Yes, product liability insurance is strongly recommended, especially if you plan to sell at markets or craft fairs. For small-scale sellers, we recommend:
https://craftinsurance.co.uk